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Evergage Doubles Revenues for Third Straight Year, Delivering Personalization to More Than 3 Billion People

Issued important research – According to Evergage's fourth annual study, "2017 Trends in Personalization," conducted with Researchscape International, nine of out 10 marketers say their customers expect personalized experiences. The often-cited study also examined how – and how successfully – marketers deliver personalization to their audiences across channels.

Read more at WDAM.

 

Recent Headlines

  1. Social Media Satisfaction Survey Jeffrey Henning 11-Feb-2019
  2. NFL Satisfaction Driven by Handling of Off-Field Issues Jeffrey Henning 02-Feb-2019
  3. Impressions of Tom Brady Jeffrey Henning 01-Feb-2019
  4. Consumer Research Omnibus Methodology Jeffrey Henning 02-Jan-2019


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Consumer Research

  1. Social Media Satisfaction Survey Jeffrey Henning 11-Feb-2019
  2. NFL Satisfaction Driven by Handling of Off-Field Issues Jeffrey Henning 02-Feb-2019
  3. Impressions of Tom Brady Jeffrey Henning 01-Feb-2019
  4. Consumer Research Omnibus Methodology Jeffrey Henning 02-Jan-2019


From Jeffrey Henning's Blog

  1. Market Research Conference Calendar - 2019 Jeffrey Henning 12-Dec-2018
  2. Asking Too Much Jeffrey Henning 26-Oct-2018
  3. The Diseconomies of Scale of Survey Research Jeffrey Henning 28-Sep-2018
  4. Four Horseman of the Retail Apocalypse Jeffrey Henning 18-Jun-2018