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One Door Survey Uncovers Five Key Gaps Limiting Visual Merchandising Confidence

Posted on: Thursday, May 16, 2019

One Door, Inc., a leading provider of cloud-based visual merchandising software, released Wednesday the results of its third annual visual merchandising survey, “Digital Transformation in Visual Merchandising and Space Planning – Job Done?”. Conducted in partnership with Researchscape, a third-party research firm, the survey reveals important gaps in how retail merchandising strategies are communicated, executed and confirmed. ..

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Personalization Trends: 2019 Survey Results

Posted on: Monday, May 06, 2019

Personalization continues to be an important component of good customer experiences. And with the trend toward customer data platforms (CDPs), which aim to bring customer data together in one place in order to activate on it to deliver more targeted experiences, personalization is clearly a top priority. ..

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Taking a Modern Approach to BI

Posted on: Friday, May 03, 2019

When legacy Business Intelligence (BI) solutions emerged, the goal was to simplify data access and analysis across an entire company. Sadly, the benefits of these solutions were never realized. Decades later, companies still aren’t seeing the adoption they expected—meanwhile, billions have been spent on BI. Something is clearly missing. ..

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This is why no one responds to your email

Posted on: Wednesday, May 01, 2019

Email serves up a constant conundrum. We need it to get our work done, yet seeing the number of unread missives ratchet up over the course of the day can send even the most steady among us into a sweat. Unfortunately, we are often not our best selves coping with the onslaught and fail to reply. The problem is that nothing can be more frustrating or cause more bottlenecks in productivity than waiting for a reply that never materializes. ..

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Vendor Communications Email Survey

Posted on: Saturday, April 27, 2019

When Emailing Vendors, Clients Want Auto-acknowledgments and Same-Day Answers ..

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TTRPG, Gamebook, and Interactive Fiction Survey

Posted on: Saturday, April 27, 2019

Over one in five American adults (23%) with online access have played a tabletop role-playing game (TTRPG) such as Dungeons & Dragons (D&D), Pathfinder, or GURPs. While 45% of men under 45 years old have played, less than 10% of men over 55 have played; 39% of women under 25 have played, compared to 25% of women 25 to 34, and 10% of women 55-64.  ..

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Why are Network security guidelines so often ignored?

Posted on: Thursday, April 25, 2019

A new survey and research report from Symphony Communications Services, the global, secure, cloud-based, communication and content sharing platform company, shows that a quarter of UK and US workers (well 24 per cent to be accurate) routinely connect to networks they know to be insecure and 25 per cent share confidential information across collaboration platforms such as Skype and Slack. ..

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Evergage Study Confirms: Personalization Is Pretty Darn Important

Posted on: Thursday, April 25, 2019

At Loyalty360, we’ve been seeing, for quite a long time actually, that personalization is extremely important. In discussions we’ve had with thought leaders in the customer loyalty space, personalized marketing has come out as a goal that many brands are seeking. That is, brand representatives are no longer asking whether they should start personalization initiatives, but rather how to do so. A newly released, annual study from Evergage and Researchscape International confirms what we’ve seen. ..

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9 out of 10 Marketers Deploy Personalization to Improve Customer Experiences, According to New Evergage Study

Posted on: Thursday, April 25, 2019

As organizations seek to drive better relationships with their customers and prospects across channels, the question is no longer if they should deploy personalization but how. Equally fascinating is the why behind their efforts. A newly released, annual study from Evergage and Researchscape International shows that delivering better customer experiences is the primary driver for personalization – cited by 9 out of 10 marketers (88%) as the main impetus for their programs. ..

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A casual approach to workplace communications presents major security risks

Posted on: Wednesday, April 24, 2019

Workers are comfortable sharingpersonal, sensitive and confidential information over chat platforms. They practice risky digital habits, and don’t care if their communications are leaked. ..

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Slack Connects to Email Users, Expands Shared Channels for B2B Comms

Posted on: Wednesday, April 24, 2019

Enterprise collaboration network provider Slack served up a bunch of new features at its Frontiers conference here on April 24. The event kicked off with tennis star Serena Williams in an on-stage conversation with Slack CEO Stewart Butterfield. ..

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Employees favor messaging tools over email, but security risks remain

Posted on: Wednesday, April 24, 2019

Eighty percent of workers favor messaging tools over email to improve communication and productivity, according to a Symphony survey. Additionally, a large majority of the 1,569 U.S. and U.K. respondents said they believe their sensitive data shared on these platforms is safe from breaches. ..

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1 in 4 Workers Are Aware Of Security Guidelines – but Ignore Them

Posted on: Tuesday, April 23, 2019

An alarming percentage of workers are consciously avoiding IT guidelines for security, according to a new report from Symphony Communication Services. The report, released this morning, is based on a survey of 1,569 respondents from the US and UK who use collaboration tools at work. It found that 24% of those surveyed are aware of IT security guidelines yet are not following them. Another 27% knowingly connect to an unsecure network. And 25% share confidential information through collaboration platforms, including Skype, Slack, and Microsoft Teams. ..

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Symphony "Workplace Confidential" Survey: Today's Casual Workforce Creates Major Security Risk for Employers

Posted on: Tuesday, April 23, 2019

Symphony Communication Services, LLC, the leading secure team collaboration platform, today released the results of its Symphony Workplace Confidential Survey, which examined the growth of new collaboration tools and platforms entering the workplace. The findings highlight a worryingly casual attitude to workplace communications that pose a threat to businesses. ..

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Video Game Player Survey: 76% of U.S. Adults Online Play Games

Posted on: Friday, April 19, 2019

Three out of four U.S. adults who are online (76%) play games on devices: 43% play on smartphones, 30% on laptops, 27% on consoles, 25% on desktops, and 22% on tablets. A quarter play 1-2 hours a week, another quarter play 3-5 hours a week, and a fifth play 6-9 hours a week: nearly three out of ten play 10 or more hours a week.  ..

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43% of Next Home Buyers Will Use Existing Mortgage Lender

Posted on: Thursday, April 04, 2019

More than three quarters of existing homeowners say they feel more confident with their second purchase. In a survey conducted in March for Mr Cooper, Researchscape International found that 22% of first-time buyers underestimated closing costs, 20% didn’t use a homebuyer program, and 19% completely wiped out their savings. ..

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Exlusive 4A's Research Offers Keen Insight Into Brand Loyalty

Posted on: Thursday, April 04, 2019

A recent 4A survey, conducted with Researchscape, shows the main reasons consumers stop shopping a brand are quality, price, reliability and trust. Of note, 25% of respondents said they had political reasons for why they stopped doing business with a brand, and the study showed consumers learn about a new brand mostly from TV, "with friends and family and internet searches close behind." ..

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Institute For PR Research Calls For Clients To Complete Survey On Agency Search

Posted on: Wednesday, March 27, 2019

The Institute of Public Relations Research is working with consulting firm RFP Assoc to conduct what is believed to be the PR industry’s first national research into the agency search and hiring processes. The results will be presented at the Institute of Public Relations Research Bridge Conference in Washington, DC. ..

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Insights from 4A’s Research | Brand Loyalty: Breaking Up is Hard to Do

Posted on: Friday, March 22, 2019

4A’s Research partnered with Researchscape, an agile market research consultancy, to survey 1,000 consumers on the brands they love, how they find new products, and factors that cause them to break up with a brand. The results revealed insights agencies can use for their clients to build and sustain brand loyalty. ..

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Dog Walking Survey: 17% Often Drive the Dog First

Posted on: Wednesday, March 13, 2019

The three most widely owned pets are dogs (51%), cats (38%), and fish (9%), according to a recent Researchscape survey of 1,000 U.S. adults. Only a third of Americans do not currently own any pets (32%). The majority of dog owners own 1 dog (63%), but another quarter own 2 dogs (25%), and 12% own 3 or more dogs.  ..

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