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Reflections on survey research best practices and the evolving market research industry. Follow Jeffrey on Twitter: @jhenning.

MRS's Research Live: #1 on the Researchscape 50

Research Live logo Coming in 1st of the Researchscape 50 — the most mentioned sites on the #MRX Twitter channel — is Research Live. Originally started as a companion to Research magazine, Research Live has grown into the web news hub of the Market Research Society (which itself made the Researchscape 50 at #31). How prominent is Research Live? Over 10% of the links shared on #MRX are to its articles.

Some of Research Live’s top #MRX posts from the over 2,000 shared in the past year:

  • Twitter: a network of influence - Who’s setting the agenda for the MR debate on Twitter? Brian Tarran joins the dots to find out.
  • 'The role researchers play today might not be there tomorrow' - Coke’s Stan Sthanunathan urged the MR industry to embrace technology or get left behind in his keynote speech at The Market Research Technology Event.
  • Open to all? - Peter Dann and Adam Staton of The Nursery probe consumer attitudes to privacy in social media – and ask whether researchers are welcome.
  • Pinterest – get stuck in - Pinterest, the social media obsession of the moment, could be a rich source of consumer insight – and a handy research tool too, says Bronwen Morgan.

Read Research Live


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